Custom Packaging Boxes have become very common nowadays as almost every single company/brand uses Custom Boxes Packaging for their products – to secure the products. As these boxes aren’t just good for enhancing the product quality of any item (for instance, bakery items) but are also useful in helping different brands to promote their brands. Every major brand uses Custom Packaging Boxes to secure their products – it’s also good for the brand identity.
What are Custom Packaging Boxes?
Customizable boxes are flexible kind of boxes, that can be extended according to the size of the item/product. These boxes maybe food boxes like Cookie boxes, pizza boxes, candy boxes, popcorn boxes, chocolate boxes. And retail boxes like Wedding card boxes, game boxes (used for gaming accessories and consoles too), mobile phone boxes, shirts boxes, and pillows boxes.
Purpose of using Custom Packaging Boxes:
The main purpose of using these boxes because of its user-friendly nature. Due to the Customizable feature, it is very useful for those brands – that have different products of different sizes. For instance, a sweet shop and bakery have different products like cakes, sweets, donuts, pastries, cupcakes, cookies etc. So, they need different types of packaging boxes according to the size of different sweets items/products. Bakery packaging boxes can be used for Bakery items, and sweets. Some of its key purposes are given below.
- Identity of Brand:
One of the main reasons for choosing these boxes over generic boxes is because these boxes allow brand identity which is necessary in today’s world for every company/agency/firm/shop. Like different logos, colors, and themes can be added to enhance the brand identity easily.
- Protection for Products:
Due to the unique feature of custom packaging boxes – it is good as considered of optimal quality which is good for protecting different items like bakery items, food items, retail items etc. For instance, nowadays, large customized boxes for used to protect the cake – so that its upper layer don’t touch the cardboard walls. It’s also good for businesses and save in transportation and handling of product.
Differentiate Between Products:
As the information mentioned above, different packaging boxes are required for different types of products, so it’s also beneficial to identify different products like donut boxes are comparatively small as compared to cake boxes.
- Marketing/Branding:
By using custom packaging boxes, many businesses can now do marketing and branding simply by adding logos, images, and theme colors. For example, if a bakery has pink, white, and yellow themes – then they can add these 3 theme colors to enhance their business as it can reflect their identity.
- User Experience:
With the help of these custom boxes, businesses can improve the customer/consumer experience by making unique and eye-catching boxes. For instance, different brands make pink boxes with ribbons to aware the public about breast cancer. Also, some brands make light color boxes to attract kids. They also add different Anime/Cartoons related images or characters. The reason is to sell maximum products to consumers according to their taste.
- Information of products:
Many businesses write different kinds of information at the bottom of their boxes. So, it can be easy for their customers to get basic details like email IDs for ‘Feedback’ & location of their different branches.
- Environmental factor:
Due to its user-friendly nature. These boxes are Recyclable which is the main purpose of using these boxes.
Benefits of Custom Packaging Boxes:
- Less product damaging
- Better consumer engagement
- Better product visibility
- Eye-catchy
- UV supported
Why Brands Prefer Custom Packaging Boxes in the Modern Era:
Why do brands use Custom Bakery Packaging Boxes? The reason is because it isn’t only useful for their brand identity but these boxes are also customizable so that’s why brands prefer these boxes. Due to the highly premium quality mostly brands prefer Custom Packaging Boxes for their product packaging. One of the main reasons for choosing custom packaging boxes is because they can customize these boxes according to their needs.
Moreover, it’s also User-friendly with premium quality so this can also be the reason why brands prefer these boxes rather than Generic Packaging Boxes.
Custom vs Generic Packaging Boxes:
In terms of Design, these are better as it is fully customizable, while generic packaging boxes aren’t customizable. These custom boxes are free in size and can be used for different products according to the size of the product while generic packaging boxes are limited in size as these are not usable for different products. Branding is possible in customized boxes which isn’t possible in generic boxes. Custom Packaging Boxes is highly costly and efficient, while generic boxes are not too costly even not too efficient. The quality of customized boxes is premium, while on the other hand generic are normal/standard quality. Custom boxes are useful for marketing elements, but generic boxes are not useful for marketing.