Outsourcing to India is a common practice among companies based out of the US, UK and other countries. There are many reasons contributing to the success of outsourcing firms based in India but the most eminent of them all is the cost-effectiveness along with the quality of work. Outsourcing has become one of the most loved business strategies among global corporations whether it is a small, medium or mid-size firm simply because it allows them to avail services without increasing their budget. The onset of the pandemic further lifted the demand for outsourced teams due to growing remote availability of services.
India was ranked 25th among Asian countries and 35th out of 100 countries in the world in terms of English proficiency, which makes India a preferred destination for outsourcing services. According to India’s outsourcing body, the National Association of Software and Services Companies (NASSCOM), the information technology (IT) and business process outsourcing (BPO) industry in India garnered $154 billion in revenue in 2019. Additionally, the Indian government fully supports the development of its IT and outsourcing industry, which helps aspiring professionals to train and acquire the necessary skills.
Most of the outsourced work to India is in healthcare, BPO, software development, manufacturing, accounting, legal process outsourcing among other fields. When you outsource work to India, you are provided with an assurance of quality and timely deliverables, which makes it an approachable and attractive option for international companies and businesses.
If you are still wondering why outsource to India when there are alternate options available such as Philippines, Bangladesh, Poland and United States, here are the top reasons to answer that.
–Budget friendly services with flexible pricing option: Companies based out of developed nations find it very reasonable to hire resources from India to perform tasks that are time consuming and strenuous but crucial at the same. These management related and documentation tasks are performed by Indian professionals accurately and at a very fair price. Similarly, Indian developers are known internationally for their knowledge and skills, which they offer at 30-35 percent lower cost as compared to the US and Europe. When companies set out to outsource work to India, they are usually offered flexible pricing options such as pay per hour/week/month and even on project basis. This allows the employers to evaluate and manage their expenses better and they also feel a sense of freedom to scale up and down as per their requirement.
–Good command over English: India is the second largest English-speaking country. Most of the professionals in India receive their training and education in English, which makes them confident in using spoken and written English at work. This eradicates the biggest fear of foreign firms, who feel that language can become a barrier and create issues at work.
–Large Talent Pool: India rightfully claims to have one of the largest talent pools across all outsourcing nations, which makes it easier for employers to choose resources as per their level of expertise and experience. Millions of fresh graduates join the Indian workforce each year. A bigger pool of resources also opens the possibility for firms to hire multiple resources in order to get work done at a quicker pace.
-Well developed infrastructure and technology: Concerns like proper technology and tools required to work are common while working remotely. Indian cities and towns are connected through a robust cellular network, which ensures undisrupted communication and internet availability to all professionals. Also, all the latest software and tools are provided to Indian resources during training, which makes them comfortable and familiar with the most recent and effective technologies.
As mentioned above, there are numerous sectors in which foreign corporates collaborate with Indian outsourcing firms; some of the common sectors are:
Software development– India is known for its booming IT sector. The professionals from the field are among the best developers worldwide. The Indian government supports and enhances the growth of this sector. A recent report provided by NASSCOM showed that in 2020 alone, the country had over 4.36 million IT professionals.
Mobile App development– Mobile app development is crucial for the growth and visibility of businesses today. Webpages are not sufficient in today’s mobile savvy world. Hence, the need for developers who can create mobile friendly UI/UX and applications is growing immensely. India remains one of the most liked destinations to outsource these services. This is among one of the costlier services but when businesses outsource work to India , they save heavily on the monetary investment without compromising with the quality.
Digital Marketing– India boasts of having experienced and skilled professionals in digital marketing, who can boost your business’ online presence and offer you the latest trends and most unique solutions to enhance your sales through their services.
Back-office services– Back office services remain the most common way to outsource services in India. Indian professionals are hired to perform tasks such as data entry, data mining, data processing, data management, etc. Your business can focus on business growth-oriented tasks and use more of the in-house resources to perform various duties on ground when the time-consuming yet crucial tasks can be assigned to a remote team.
Customer support services– Due to their excellent command over English, Indian teams are chosen by international brands to perform the responsible task of providing instant customer support digitally to consumers. They play an imperative role in building a brand’s credibility and image in the market. The services include chat, email, inbound and outbound call support services.
When companies outsource work to India, they usually come with a reference, previous experience or the credibility of the firm in the market. These factors form a solid foundation upon which businesses have been developing and mutually benefiting from. However, each firm is unique in terms of its work culture, requirements, style of executing tasks, etc. It is best to interview your shortlisted resources and opt for trials before hiring someone for your company. This will instil a sense of confidence in both the employer and employee.