today every business wants to be online but just having a website is not enough if no one can find your website then it is useless this is why seo is very important seo helps your website show up on google when people search for things but seo is not easy you need experts to help you this is why businesses need a seo company
but not all seo companies are good some do a good job some do a bad job some just take your money and do nothing so how do you choose the best seo company in Egypt and KSA if you choose the wrong one you will waste money and not get results but if you choose the right one you will get more visitors more customers and more sales
this article will help you pick the best seo company so you do not make a mistake
1. understand what seo is before choosing a company
before you choose a seo company you should understand what seo is seo means search engine optimization it is a way to help websites rank higher on google so more people can find them
seo includes
✔ finding the right keywords that people search for
✔ making the website fast and easy to use
✔ writing good content that helps people
✔ getting other websites to link to your site
✔ fixing technical errors that stop google from ranking you
example
if you sell shoes and someone searches best running shoes your website should appear on google but if you do not do seo your website will be lost on page 10 where no one looks
2. check their experience
a good seo company has experience they have worked with different businesses and they know how google works seo keeps changing so an experienced company knows how to keep up
how to check experience
✔ ask how many years they have been working
✔ check what businesses they have helped before
✔ see if they have success stories or case studies
example
if an seo company has helped many businesses rank on google then they know what they are doing but if they have no proof they may not be good
3. look at their website and their seo
if a seo company is really good at seo then their own website should rank high on google check if their website looks professional and if it shows up when you search for seo services
what to check
✔ does their website rank on google for seo services in saudi arabia and egypt
✔ do they have a blog with useful seo tips
✔ is their website fast and easy to use
example
if they say they can rank your website but their own website does not rank then maybe they are not that good
4. read reviews and testimonials
good companies have happy customers happy customers leave good reviews bad customers leave bad reviews check what people say about the seo company before choosing them
where to check reviews
✔ google reviews
✔ facebook reviews
✔ testimonials on their website
✔ other review sites
example
if many people say this seo company is great and helped them rank on google then it is a good sign but if people say they wasted money and got no results stay away
5. ask what seo strategies they use
some seo companies use bad methods to rank websites these methods are called black hat seo google does not like them and they can get your website penalized this means google will remove your site from search results
good seo strategies
white hat seo methods that follow google rules
making good quality content
getting real backlinks from good websites
bad seo strategies
buying backlinks from bad websites
stuffing keywords in articles unnaturally
using bots to create fake traffic
example
if an seo company promises to rank your website in one week they are probably using bad methods seo takes time real seo companies do not promise fast results they promise real results
6. check their seo services
different seo companies offer different services make sure the company offers what you need
important seo services
✔ on page seo fixing website structure and content
✔ off page seo building backlinks from other websites
✔ technical seo making the website fast and fixing errors
✔ local seo ranking in local search results like google maps
example
if you have a shop in riyadh or cairo and want local customers the company must offer local seo services
7. ask for reports and tracking
a good digital marketing company does not just do work and disappear they show you reports so you can see progress
what should be in the reports
✔ keyword ranking progress
✔ website traffic increase
✔ backlinks they created for you
✔ what work they did each month
example
if an seo company does not give you reports they may not be doing anything but if they give clear reports and explain them they are a good choice
8. compare prices but do not choose the cheapest
seo is an investment good seo takes time and skill do not go for the cheapest seo company because cheap seo can harm your website
how to compare prices
✔ get quotes from different seo companies
✔ check what services are included
✔ see if they offer long term support
example
a cheap seo company might use black hat methods that hurt your site while a good seo company charges more but gives real results
9. see if they understand your business
a seo company should take time to understand your business before starting work they should know what your customers are searching for
what to ask them
✔ how will you find the best keywords for my business
✔ do you understand my industry and competitors
✔ can you show examples of similar businesses you helped
example
if you have an online clothing store and they do not know what fashion keywords to target then they may not be a good choice
10. check if they follow the latest seo trends
google changes its ranking rules all the time a seo company must stay updated on new changes
latest seo trends they should know
✔ google algorithm updates
✔ mobile friendly and fast website ranking factors
✔ voice search optimization
✔ ai generated search results
example
if they are still using old seo tricks from 10 years ago they may not help you rank today
Final thoughts how to choose the best seo company in saudi arabia & egypt
choosing the best seo company is important the right company will help your website rank higher get more visitors and make more sales but the wrong company will waste your money and may even harm your website
understand what seo is before choosing
check their experience and past work
look at their own seo performance
read reviews from real customers
ask about their seo strategies to avoid bad methods
make sure they provide reports and track progress
compare prices but do not pick the cheapest one
see if they understand your business and industry
if you follow these steps you will find the best seo company in saudi arabia and egypt and your business will grow online